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Creativity, Digital Arts and Entertainment Industries

Program details

Faculty
Social Science and Humanities

Degree
Bachelor of Arts (Honours)

Experiential learning
Co-op
Experiential work term
Internship
Practicum
Research study
Undergraduate thesis

Delivery method
In-class

Location
Â鶹´«Ã½ University, Downtown Oshawa

Start dates
September

Length
Four years

Program load
Full-time

OUAC code
DAH (Regular)
DLD (Co-op)

Learn more

Download viewbook

Overview

Student at computer in library. Explore creativity and how it intersects with business and entrepreneurship, law, politics, policy and new technology. Learn how to tell impactful stories about the world to make the social changes we want to see.

From Hollywood to Silicon Valley, creativity is core to the globe’s largest entertainment industries, and the world has become a stage for all kinds of digital creators, artists and influencers. Whether made by a big studio or a YouTuber, new ideas, styles, artworks, apps, movies, TV series, games, songs, ads and videos spread around the world. Creativity is now everywhere and in everything, and the digital arts and entertainment industries are used to educate, distract, delight and persuade.

In the specialized Bachelor of Arts in Communication and Digital Media Studies (CDMS) - Creativity, Digital Arts and Entertainment Industries, you will learn about creativity, the digital arts and the entertainment industries in relation to the social environment that shapes them. You will explore the political economy of the creative industries, the legal, policy and regulatory environment that supports and sometimes stymies what digital media creators do and say on the internet and design and communicate ideas, images and stories to resonate with audiences and have a social impact. 

The specialized program’s high-quality and socially relevant curriculum will provide you with a strong foundation in the theory, research, analysis and professional practice of communication and digital media, and its emphasis on creativity, digital arts and entertainment industries will open pathways to thousands of new and emerging 21st century careers.

Direct-entry co-op program

This program has a direct-entry co-op option that you can apply for directly on your Ontario Universities Application Centre (OUAC) application.

Our co-op positions are full-time, paid employment opportunities providing students with a steady income stream throughout their studies.

Learn more about how you can unleash your career potential with paid .


I wanted to better understand the apps I was using and our communication environment, and this program was the perfect way to do that—whether it was about advertisements, social networking sites, news or influencers, I was learning about the digital media world. Rilita Theodora Bachelor of Arts (Honours) Communication and Digital Media Studies Class of 2021


Did you know?

organizations provide placement opportunities
of students are employed within six months of graduation

Admissions

Admissions


Current Ontario secondary school students must complete the Ontario Secondary School Diploma (OSSD) with six 4U or 4M courses, including English (ENG4U).

Note: Admission is competitive. The specific average or standing required for admission varies from year to year. Students are selected by taking into consideration a wide range of criteria including school marks, distribution of subjects taken and performance in subjects relevant to the academic program. Possession of the minimum requirements does not guarantee acceptance. Preference will be given to applicants with the best qualifications. 


Last year's cut-off70 per cent
Expected cut-offLow 70s

The application process and important dates/deadlines are outlined on our :
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Program details

Faculty
Social Science and Humanities

Degree
Bachelor of Arts (Honours)

Experiential learning
Co-op
Experiential work term
Internship
Practicum
Research study
Undergraduate thesis

Delivery method
In-class

Location
Â鶹´«Ã½ University, Downtown Oshawa

Start dates
September

Length
Four years

Program load
Full-time

OUAC code
DAH (Regular)
DLD (Co-op)

Learn more

Download viewbook

Contact information

Career opportunities

  • Advertising Expert
  • Communications Specialist/Officer
  • Content Creator
  • Creative Director
  • Digital Media Strategist/Storyteller
  • Freelance Content Creator
  • Journalist
  • Professional Editor
  • Public Relations Official
  • Social Media Co-ordinator/Specialist

Experiential learning

A limited number of fourth-year students have an opportunity to participate in a learning experience with a community organization. The practicum is an experiential learning tool that provides students with opportunities to acquire workplace skills and knowledge, confront the relationship between theory and practice, and cultivate a sense of personal and professional development. The practicum course consists of 100 hours of fieldwork, several in-class seminars and a set of academic assignments.

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