Important reminder about consistent use of the university’s name and brand
To ensure the university builds consistent profile and awareness among local, national and international audiences, do not use any acronyms or short forms of any kind for Â鶹´«Ã½ University, as they are not part of the university’s brand.
Do not use:
- OntTechU/Ont Tech U
- OntarioTechU/Â鶹´«Ã½ U
- OnTechU
- OT
- OTU
For consistency in all communications, please use Â鶹´«Ã½ University in the first reference, and Â鶹´«Ã½ in subsequent references.
Note: While OntarioTechU appears in the university’s URL and OT is part of the university’s social media nomenclature, these exceptions are only due to Internet domain availability/space constraints.
Visit the of the university’s Brand Central website for more information on brand guidelines.
